Privacy Policy

Ellie Collins collects data from you in a variety of ways, including when you choose to share it with us and when you shop at our online store. This Privacy Policy explains how your personal information is collected, used, and shared when you visit or shop at Ellie Collins.shop (the “Website”).

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons.

How We Collect Personal Information

Automatic Data Collection:

When you visit the Website, Ellie Collins automatically collects certain information about your device, including your web browser, IP address, time zone, and certain cookies installed on your device. Additionally, as you browse the Website, we collect information about the individual web pages or products you view, the website or search terms that directed you to the Website, and how you interact with the Website.

We use the following technologies to collect this information:

“Cookies” are data files that are stored on your device or computer and often include an anonymous unique identifier. For more information about cookies and how to disable them, please visit http://www.allaboutcookies.org.

- "Log files" track actions occurring on the Site and collect data including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.

- "Web beacons," "tags," and "pixels" are electronic files used to record information about how you navigate through a website.

Please note that we do not alter our Site's data collection and use practices when we see a "Do Not Track" signal from your browser.

Order Information:

When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card number, PayPal and Venmo account information), email address, and phone number. We will maintain your Order Information for our records unless you ask us to delete it.

How We Use Your Personal Information

We use the personal information we collect for a variety of business purposes, including to:

Fulfill orders placed through the Site, process payments, and communicate with you about order status

Communicate with you about orders or other inquiries you’ve made

Screen orders for potential risk or fraud

Provide you with information or advertising related to our products or services when consistent with the preferences you’ve shared with us

Improve and optimize our Site by analyzing how customers browse and interact with the Site

Evaluate the success of our marketing and advertising campaigns

Share personal information with third parties, such as Shopify, for analytical purposes, about which you can read more here https://www.shopify.com/legal/privacy

Share information to comply with applicable laws and regulations, to respond to subpoenas, search warrants, or other lawful requests for information we receive, or to otherwise protect our rights

Analytics

We use Google Analytics to help us understand how customers use the Site – you can read more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/.

You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Behavioral Advertising:

We use your personal information to provide you with targeted ads or marketing that we think may be of interest to you. For more information on how targeted advertising works, you can visit the Network Advertising Initiative (NAI) educational page: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising using the following links:

Facebook: https://www.facebook.com/settings/?tab=ads

Google: https://www.google.com/settings/ads/anonymous

Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

You can also opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal: http://optout.aboutads.info/.

Your Rights

If you are a European resident, you have the right to access the personal information we hold about you and request that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us using the contact information below.

Additionally, if you are a European resident, we note that we process your information in order to fulfill contracts we may have with you, or otherwise pursue our legitimate business interests listed above. In addition, please note that your information will be transferred outside of Europe, including to Canada and the United States.

If you have any questions about our Privacy Policy, please contact us by email at Support@EllieCollins.shop or by mail at the following address:

Ellie Collins

Re: Privacy Compliance Officer

3440 Peachtree Rd, Atlanta, GA 30326, United States